BYD’s Latest EV Deal Could Save You Hundreds on Charging

Chinese electric vehicle giant BYD is pulling out all the stops to attract new buyers, offering one year of free charging for most of its EV models as part of a limited-time deal. The offer, which coincides with the company’s 30-year anniversary, is the latest in a string of incentives aimed at boosting sales in an increasingly competitive Australian EV market.

▶️MORE: What BYD electric cars are coming to Australia in 2025?

What’s the Deal?

If you’re considering a BYD EV, now might be the perfect time to make a move. Buyers who purchase a new or demo model between March 13 and March 15, 2025, and take delivery by May 31, 2025, will receive one year of free charging via the Chargefox network.

However, there’s a cap: the free charging is limited to 330 kWh, which translates to roughly four to six full battery charges, depending on the model. While that might not sound like an unlimited perk, at current fast-charging rates of around $0.65 per kWh, it adds up to a $215 value—a decent sweetener for new BYD buyers.

▶️MORE: Best EV charging networks in Australia

It’s important to note that NRMA’s charging network (which sometimes appears under Chargefox) is excluded from this offer.

▶️MORE: 2025 BYD Atto 3 Price and Specs:

Which Models Are Eligible?

Not every BYD model is included, but most of the lineup is covered. The offer applies to the following:

• BYD Atto 3
• BYD Dolphin
• BYD Seal
• BYD Sealion 6
• BYD Shark 6 (plug-in hybrid ute)

The only exception is the recently launched BYD Sealion 7, which is not part of this promotion.

Why Is BYD Offering This?

BYD’s move comes at a time when competition in the EV space is heating up. While its plug-in hybrid models like the Sealion 6 and Shark 6 ute have performed strongly, selling over 3,000 units in the first two months of 2025, its fully electric models have seen a sales slowdown in recent months.

▶️MORE: 2025 BYD Sealion 6 Price and Specs

One possible reason? Supply constraints. Readers of The Driven have reported that some BYD EVs currently have wait times of 6–8 weeks due to port backlogs. These delays are expected to ease in the coming months, which could help BYD regain momentum in the pure EV segment.

How BYD Stacks Up Against Tesla

BYD isn’t the only automaker using free charging incentives to drive sales. Tesla recently offered 5,000 km of Supercharging credit for stocked Model 3 RWD and Model Y Long Range vehicles. While Tesla’s incentive applies to a broader range of charging needs, BYD’s deal provides an upfront benefit for new buyers looking to offset their initial running costs.

🔍EXPLORE: All Electric Cars Available in Australia

Final Thoughts

BYD’s latest incentive is a smart move to entice buyers, particularly those on the fence about switching to an EV. While 330 kWh of free charging might not be a game-changer, it’s still a valuable perk - especially for new owners looking to ease into the EV lifestyle without worrying about immediate charging costs and range anxiety.

With increasing competition and evolving buyer preferences, expect to see more of these kinds of offers in the Australian EV market. Whether this deal is enough to sway potential buyers remains to be seen, but one thing is clear: BYD is serious about staying in the race.