The Deepal E07, a game-changing electric SUV that transforms into a ute, is coming to our shores with an eye-catching price tag and some seriously innovative features. The Chinese brand, known for its forward-thinking electric vehicles, has officially revealed the pricing and specifications for its upcoming model, which is already creating buzz ahead of its Australian launch in Q3 2024.
Here’s what you need to know about the E07, a vehicle that’s ready to turn heads and challenge everything you thought you knew about electric SUVs.
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Pricing Breakdown
- RWD (Rear-Wheel Drive) Variant: $64,900 (plus on-road costs)
- AWD (All-Wheel Drive) Variant: $73,900 (plus on-road costs)
These prices come as a pleasant surprise, given that earlier projections had this electric powerhouse pegged around $80,000. A significant shift in strategy that puts the E07 within reach of more Australian drivers who are looking for a unique, high-performance electric vehicle.
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E07’s Unique Features
What makes the E07 stand out from the crowd? Its switchability. Deepal has taken the SUV to the next level with a rear body that switches from a five-seat family SUV to a two-seat ute, capable of carrying up to 300kg in the bed. It’s the perfect blend of practicality and performance – whether you’re hauling gear for your weekend getaway or taking the family on a road trip. Its long flat bed with fold down rear-seats could make it particularly useful for carrying surfboards.

The E07 Multitrack (as it’s affectionately known) is all about flexibility. With just a few button presses, you can reconfigure the vehicle to suit your needs, offering unmatched versatility in the electric SUV space.
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Performance and Range
Under the hood (or should we say, under the floor), the E07 comes with an 88.98 kWh Nickel-Manganese-Cobalt (NMC) battery pack, delivering impressive range and power.
- RWD Variant: 252 kW of power and 365 Nm of torque. 0-100 km/h in just 6.9 seconds.
- AWD Variant: 440 kW of power and 645 Nm of torque. 0-100 km/h in 3.9 seconds.
On the range front, expect:
- RWD Variant: 642 km (NEDC cycle)
- AWD Variant: 626 km (NEDC cycle)
The E07 supports 800V electrical architecture, allowing for ultra-fast charging. You can add up to 350 km of range in just 15 minutes.

Inside the E07: Comfort Meets Tech
The interior of the E07 is as impressive as its rugged exterior. With a focus on luxury and tech, Deepal has loaded this SUV/ute with features designed to enhance your driving experience. Here’s a look at some highlights:
- Floating 15.4-inch infotainment touchscreen: A true standout, this high-definition screen rotates 15 degrees to face the driver, offering a more intuitive experience.
- 28.88-inch heads-up display: For a futuristic touch, helping you stay focused on the road with all the info you need right in front of you.
- Zero-gravity massaging seats: Perfect for long drives or even those quick naps between activities.
- Nappa leather seats: Adding that extra layer of luxury to the cabin.
- Modular cabin with lounge-style luxury: Space is abundant, giving you plenty of room to relax and enjoy the ride.
- Double-layered insulated glass: For a quieter cabin, whether you're on the highway or camping under the stars.
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Tailored for the Adventurous Spirit
The E07 isn’t just an electric vehicle; it’s an experience. Whether you’re cruising on highways or camping in the great outdoors, this vehicle has your back. Deepal’s CEO, Cormac Cafolla, shared his excitement about the vehicle's versatility, saying, "The E07 can carry, cruise, camp, and connect – all in one package."
With active air intake intelligent grills to improve aerodynamics and battery cooling, plus electronic air suspension that balances the car while you camp, the E07 offers an all-in-one solution for those looking for adventure without sacrificing luxury.

Deepal’s Vision for the Australian Market
Deepal is quickly making its mark on the Australian EV scene. The E07 isn’t just about breaking new ground in vehicle design – it’s about giving Australians something they’ve never seen before. As Cafolla said, “This is a vehicle that refuses to be boxed in.”
With its combination of high-tech features, rugged versatility, and a price tag that challenges the conventional EV pricing structure, the E07 looks poised to attract a wide range of Australian drivers. Whether you’re looking for a family SUV or a capable work ute, the E07 checks all the boxes.
And it doesn’t stop here. The brand is also bringing its S05 SUV to Australia, earlier than expected, which will offer the same level of performance in a more compact package.
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Key Features Recap
- Transformable body: Switch from a 5-seat SUV to a 2-seat ute with 300kg payload.
- Powerful performance: Up to 440 kW of power and 645 Nm of torque.
- Range: 642 km (RWD) or 626 km (AWD) on a single charge.
- Ultra-fast charging: 350 km range in just 15 minutes.
- Luxurious interior: Massaging seats, rotating infotainment screen, leather-trimmed seats.
- Innovative features: Modular cabin, double-layered glass, intelligent safety and driver-assist systems.
What’s Next for Deepal in Australia?
With the E07 launching later this year and already generating a lot of interest, Deepal is on the path to carving a unique niche in Australia’s growing EV market. Whether you’re an EV enthusiast or someone looking for something a little different, this transformable electric SUV is a must-watch.
We can’t wait to get behind the wheel of the E07 and see how it handles on Australian roads. It’s safe to say, Deepal is bringing something special to the table. Stay tuned for updates on pre-orders and launch details as we move closer to Q3.
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