Tesla is doubling down on offers in Australia in a bid to strengthen its EV sales for the second half of 2025. After seeing a spike in deliveries in June, thanks to the refreshed Model Y and stock clearances of the Model 3, the company has introduced a new round of bonuses and incentives targeting finance and lease customers.
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Sales Momentum Picks Up in June
In June 2025, Tesla recorded its best sales month so far this year in Australia, delivering over 4,500 EVs. The increase was largely driven by:
- Deliveries of the updated Model Y
- A $3,000 trade-in bonus on existing Model 3 stock
Tesla is now looking to maintain that momentum through Q3 and Q4 with a fresh lineup of offers.
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Current Tesla Model Y Offers in Australia
| Incentive Type | Value | Valid Until | Notes |
| Lending Incentive | $3,000 | 26 September 2025 | For buyers financing a new Model Y |
| Novated Lease Incentive | $3,000 | 20 September 2025 | For buyers opting for novated lease deals |
| Trade-In Bonus | $2,000 | 30 September 2025 | Available on new or demo Model Y purchases |
| EAP/FSD Transfer | $5,100–$10,100 | 30 September 2025 | Allows existing Tesla owners to transfer software |
These incentives are designed to clear out existing inventory, especially of the older-generation Model Y units, while also encouraging new orders for the refreshed version.
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Stock Availability and Discounts
Tesla’s Australian inventory currently includes both refreshed and pre-refresh Model Y and Model 3 vehicles. Many of the older-generation Model Ys have received notable price reductions, making them appealing to customers who want to get into a Tesla without the latest styling changes.
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Full-Self-Driving and Autopilot Transfers
Tesla has also extended its offer for existing owners of vehicles with Enhanced Autopilot (EAP) or Full-Self-Driving (FSD) software. If they purchase a new or demo Tesla and take delivery by 30 September 2025, they can transfer that software without paying for it again, potentially saving up to $10,100.
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Slower Year-to-Date Sales, But Recovery is Possible
Tesla’s first-half sales in 2025 reached 14,146 units, well below the 23,116 it managed during the same period in 2024. A key reason for this drop was that 2024 saw strong early sales from the refreshed Model 3, while the new Model Y only started arriving in Q2 2025.
To reach its annual goal of 38,347 deliveries, Tesla now needs to consistently sell around 4,000 vehicles per month for the remainder of the year.
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Looking Ahead
With generous offers on financing, leasing, and trade-ins, Tesla is clearly positioning itself to remain competitive in Australia’s growing EV market. The company’s ability to clear stock and ramp up deliveries of the refreshed Model Y will be key to reaching its 2025 targets.
For customers, now might be one of the best times this year to consider a new Tesla, especially if they’re looking for a deal on a demo unit or planning to lease or finance their purchase.
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