Ferrari’s long-awaited leap into electrification won’t be fully revealed this year. Instead, the Italian marque has decided to take a slower, more theatrical approach.
Rather than unveiling its first all-electric model, tentatively dubbed the Elettrica, Ferrari confirmed in its Q1 earnings report this week that it will only show off the vehicle’s “technological heart” later this year. The full vehicle reveal is scheduled for spring 2026, with customer deliveries to follow in October 2026.
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No outsourcing. This is all Ferrari.
Ferrari’s CEO Benedetto Vigna offered only sparse details, but the teaser likely refers to the in-house electric drivetrain. Unlike most other luxury carmakers that rely on third-party battery and motor suppliers, Ferrari is building its EV from the ground up.
The battery modules, inverters, and electric motors will all be developed and manufactured at Maranello, the brand’s iconic headquarters. That’s a clear sign Ferrari wants full control over performance, feel, and technology—traits the company has long considered sacred.
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What we know (and don’t) about the Elettrica
While Ferrari has kept official specs sparse, several prototypes have been seen testing on public roads. These test mules have featured a mix of parts from existing Ferrari models, but it’s unlikely they represent the final design.
What’s becoming clear, however, is that the Elettrica won’t be a low-slung supercar. Instead, it’s expected to adopt a body style closer to the Purosangue SUV, albeit in a smaller, more performance-focused package.
Expect a car that blends everyday usability with high-performance electrification, a play that aligns with the growing luxury EV SUV segment.
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Big profits, small teaser
Ferrari might be playing coy with its EV reveal, but business is booming. In Q1 2025, the company:
- Shipped 3,593 cars (33 more than the same quarter last year)
- Reported €1.79 billion in revenue (~A$2.96 billion), up 13%
- Delivered a net profit of €412 million (~A$682 million), a 17% jump
In short, Ferrari is sitting comfortably as it takes its time rolling out a car that could redefine what an electric Ferrari feels like.
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