Key Points

  • Chery is running a nationwide competition to name its upcoming plug-in hybrid diesel ute
  • The ute will be the world's first PHEV diesel ute, with 1000kg payload and 3.5 tonne towing capacity
  • The winner gets the first Chery ute in Australia when it arrives later this year

Chery Australia is asking the public to name its upcoming plug-in hybrid diesel ute. The winner gets to take home the first one when it arrives in Australia later this year.

Chery plug-in hybrid diesel ute concept front three-quarter view
Chery launches Australia-wide search to name the world’s first plug-in hybrid diesel ute

What Is the Ute?

Currently known as the “KP31” concept, the new model is set to arrive in late 2026. It combines a diesel engine with plug-in hybrid technology, making it the world's first ute of its kind. It has a 1000kg payload and can tow up to 3.5 tonnes.

Key Specs

Spec

Detail

Powertrain

Plug-in hybrid diesel

Payload

1000 kg

Towing Capacity

3500 kg

Expected Arrival

Late 2026

News

Chery KP31 Ute Concept Debuts in Australia with World-First Diesel PHEV System

Chery unveils the KP31 ute concept in Sydney, featuring the world's first diesel PHEV system. Expected Q4 2026 with 1000kg payload and 3.5-tonne towing.

Read More →
Chery KP31 Ute Concept Debuts in Australia with World-First Diesel PHEV System

How to Enter

Go to the Chery Australia website and submit a name along with a short explanation of why it suits the vehicle. Chery will review all entries, shortlist the best ones, and put them to a public vote before picking the winner.

The competition opens at 12:00pm AEDT on Thursday 12 March 2026 and closes at 11:50pm AEDT on Thursday 26 March 2026.

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Competition Details

Detail

Info

Opens

12:00pm AEDT, 12 March 2026

Closes

11:50pm AEDT, 26 March 2026

Prize

First Chery ute in Australia

Entry

cherymotor.com.au/ute-name-comp

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Chery ute TRAY

What Happens Next

Once the competition closes, Chery will review all entries and shortlist the top names. The public will then vote on the shortlisted names before Chery makes the final call. The person who submitted the winning name will receive the first Chery ute in Australia.

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About the author

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Danny Thai

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Danny is a consultant and entrepreneur working at the cutting edge of the electric vehicle and energy transition. He is passionate about educating and helping consumers make better decisions through data.

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