BYD

About BYD

BYD is one of the world’s largest electric vehicle and battery manufacturers, best known for its in-house battery technology and vertically integrated EV production. The brand designs and builds key components itself, including batteries, motors, and power electronics. BYD commenced EV sales in Australia in 2022, targeting the mainstream mass-market EV segment with models such as the Atto 3, Dolphin, Seal, and Sealion 7. Positioned as an affordable, scale-driven and technology-led EV brand, BYD focuses on delivering strong range and features at competitive prices. In Australia, BYD vehicles are sold through a hybrid sales model, combining online ordering with selected showroom and service locations, offering a modern, streamlined purchase experience.